COVID-19 and the Digital Transformation that Followed in the Kingdom of Saudi Arabia

Authors: Abdulrahman Abdullah Alomar(1), Abdulsalam Ali Alzahrani(2), Abdullah Safar Alzahim(3), Mohammed Abdullah Alajaji(4)
Master of Business Administration, College of Business Administration, Al Yamamah University, Saudi Arabia (1,2,3,4)
Email: Abdullah.z.phd@hotmail.com
doi.org/10.52132/Ajrsp.e.2023.53.1


Abstract:

This study examines the impact of the COVID-19 pandemic on the digital transformation landscape in the Kingdom of Saudi Arabia. Its main goal is to find out to what extent the pandemic has spurred digital technology adoption. During the pandemic, Saudi Arabia has seen a rapid transition to digital solutions in various areas such as remote working, online education and e-commerce. And telemedicine. This study examines the factors that contribute to this transition and assesses its long-term consequences. A quantitative, inductive and explanatory study design was selected for this study to analyze primary data collected from 247 respondents working in official UK organisations, ministries and agencies. Saudi Arabia through a survey questionnaire page. Statistical analysis tools were used to evaluate the conclusions of the results. Key findings highlight the central role of government investments in digital infrastructure and highlight the challenges of digital literacy and data security. Ultimately, this study acknowledges that the pandemic has acted as a catalyst, reshaping traditional business models and service delivery. To build on this momentum, the recommendations call for sustainable investment in digital infrastructure, increasing digital literacy, and encouraging innovation through collaborative and responsive partnerships. Actively on network security issues.

Keywords:

COVID-19, digital transformation, pandemic, technology adoption, remote work, online education, e-commerce, telehealth, digital infrastructure

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AJRSP
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ISSN : 2706-6495
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Coming Issue: (62)
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5 June 2024


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